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Fiber Forward: Sustainability Highlights from the Paper Packaging Industry

Picture of ResourceWise ResourceWise : Feb 17, 2026 11:41:26 AM

Pulp and Paper Sustainability and Decarbonization Packaging
Fiber Forward: Sustainability Highlights from the Paper Packaging Industry

Sustainable packaging continues to present a significant opportunity for pulp and paper professionals as brands, regulators, and consumers push for lower-impact alternatives to traditional materials. From fiber-based innovations and recyclable barrier solutions to evolving regulations shaping material choices, the industry is rapidly adapting to meet sustainability expectations while maintaining performance and efficiency.

This month’s sustainability round-up highlights how companies across the value chain are seizing that opportunity — advancing circular solutions, investing in renewable materials, and positioning paper-based packaging at the forefront of the transition.

Smurfit Westrock Develops Recyclable Packaging Solution for Grupo PINSA

The PINSA Group, a top tuna producer in Mexico, has adopted an automated paper-based packaging solution for its 10-unit packs. This initiative involves using recyclable cardboard to enhance production efficiency, minimize waste, and cater to increasing consumer interest in sustainable and practical options. Known for its sustainable fishing methods, the company chose paper packaging for the 10-pack products under its Dolores and Mazatún brands. Read more: www.portalpackaging.com

Tetra Pak Introduces Paper-Based Barrier Aseptic Juice Carton

Tetra Pak, working with Spanish beverage company García Carrión, has introduced an aseptic juice carton that features a paper-based barrier instead of the usual aluminum foil layer. This carton is now available in Spain under García Carrión’s Don Simón brand. It is the Tetra Brik Aseptic 200ml Slim Leaf carton and is the first global juice portion pack to incorporate a paper-based barrier. Tetra Pak states that the carton consists of up to 80% paper and 92% renewable materials, combining the paper-based barrier with plant-based polymers in the coating layers. Read more: www.packagingnews.com

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EU Packaging Rules to Ban PFAS in Food-Contact Materials from August 2026

Starting August 12, 2026, the new EU Packaging and Packaging Waste Regulation will limit PFAS chemicals in food-contact packaging by imposing strict concentration caps and additional testing. These updates will notably impact paper-based packaging manufacturers that utilize barrier coatings. Meanwhile, sustainability research by NielsenIQ and academic collaborators shows increasing consumer interest in eco-friendly retail products. Read more: www.licpackaging.com

Mondi Launches Avara Paper-Based Packaging Technology to Boost Sustainability

Mondi has launched Avara, a paper-based packaging technology designed to improve sustainability while preserving the barrier performance required for food and consumer goods. The solution centers on optimized paper structures that enhance recyclability, cut overall material usage, and reduce dependence on complex multilayer laminates. With Avara, brand owners can better align their packaging portfolios with tightening regulations, circular-economy objectives, and corporate net-zero commitments across the value chain. Read more: www.netzerocompare.com

Fiber-Based Paper Packaging Gains Strategic Momentum in 2026 Trends Report

According to a Packaging World Insights trends article on packaging outlook for 2026, fiber-based paper packaging is increasingly positioned as a strategic alternative to plastic, especially for applications like e-commerce and retail, where protection and recyclability are critical. The piece highlights how paper-based solutions are being designed to replace plastic in protective packaging — such as corrugated and molded fiber formats — while optimizing recyclability within established paper recovery systems. This shift reflects broader industry momentum toward eco-friendly, circular packaging models that meet rising sustainability expectations from brands and consumers alike. Read more: www.packagingworldinsights.com

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Valmet Launches New Bioneer Press Roll Covers with Reduced Climate Impact

Valmet advances circularity with the launch of Bioneer press roll covers. These innovative covers are made using recycled, renewable, and bio-based materials, helping Valmet and its customers lessen dependence on fossil resources. Suitable for various press and suction roll applications in paper, tissue, and pulp drying machines, the Bioneer covers maintain durability, wear resistance, and effective dewatering despite using sustainable materials. Read more: www.valmet.com

As the push for sustainable packaging accelerates, pulp and paper professionals are uniquely positioned to turn environmental responsibility into competitive advantage. To explore the opportunities, challenges, and practical solutions shaping this transition, download our eBook, In the Green: Profitability and Sustainability in Pulp and Paper, and discover how sustainability can drive both impact and profitability across your operations.

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